Innovation Coaching in Europe for Leaders and Teams

Explore. Validate. Execute.

Turn ideas into proven business value — faster and with less risk.

Our innovation Coaching helps organisations systematically discover customer needs, test assumptions, refine concepts and scale what works. Instead of theory, we focus on actionable progress, measurable insights and tangible results, guided by structured experimentation and decision frameworks.

Innovation Coach Joern Steinz (MBA)

Joern Steinz is the Founder & CEO of INNOMINDS, a Hamburg-based innovation training and consulting firm operating across Europe. Since founding the company in 2014, he has led hundreds of innovation workshops, coaching programmes and strategic transformation initiatives.

He supports organisations of all sizes — from global corporations to scale-ups and public-sector institutions — helping them strengthen customer discovery, develop innovative products and services, and design sustainable business models.

Selected references include:
Siemens · Lufthansa · Harvey Norman (Ireland & UK) · Victron (Netherlands) · Doktor.de · Herosoft

Before founding INNOMINDS, Joern worked as a consultant at Accenture and in Corporate Development at XING, contributing to strategic growth initiatives and new business development.

Joern holds an MBA from EADA Business School in Barcelona and a business degree from the University of Applied Sciences Aachen and Coventry University.

He is known for his pragmatic approach, extensive hands-on experience and strong methodological expertise in innovation, experimentation and business model development.

Our Three-Phase Innovation Coaching Approach

Structured. Evidence-based. Outcome-driven.

Innovation succeeds when teams deeply understand customer needs, validate assumptions through experiments and execute with discipline. Our three-phase approach turns this principle into structured action:

Phase 1 – Clarify & Focus

Before building solutions, we sharpen the opportunity and define what truly matters.

We work with your team to:

  • Define clear strategic priorities
  • Make key assumptions and risks explicit
  • Clarify target customers and their Jobs-to-be-Done
  • Agree on measurable success criteria

Outcome:
A focused problem statement and clearly prioritised innovation direction.

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Phase 2 – Discover & Validate

Assumptions become hypotheses.
Hypotheses become experiments.

We guide teams through:

  • Structured customer discovery interviews
  • Jobs-to-be-Done validation
  • Business model hypothesis mapping
  • MVP design and focused experimentation

Outcome:
Validated learning and evidence of problem–solution fit.

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Phase 3 – Decide & Execute

Evidence drives decisions.

We support teams in:

  • Refining value propositions
  • Adjusting business models
  • Prioritising initiatives
  • Moving toward product–market fit

Outcome:
Clear decisions, reduced risk and structured execution momentum.

Let’s Discuss Your Innovation Coaching

Whether you want to strengthen customer discovery, validate a new product idea or redesign your business model, we align the coaching format with your goals and context.

Get in touch to discuss your innovation goals.

+491755664329